Monster was founded over 40 years ago by Noel Lee, Head Monster, a passionate music fanatic, audiophile, engineer, and musician. Noel’s journey began in 1979 in his garage in San Francisco, where he created the first high- performance speaker cable, the Original Monster Cable, that dramatically made speakers sound better. While the first 20 years focused on cables, the next 20 expanded to power, headphones, speakers, lighting, mobile, gaming and other new innovative categories all driven by Noel’s passion for a better entertainment experience. While many know Monster for its role in creating Beats By Dr Dre, today Monster continues to support its licensees to excel in developing advanced solutions for home entertainment, smart home, gaming, professional audio, mobile, and health and wellness products for its customers with Monster’s belief that “You Deserve Better”.